Building and growing an international personal brand on X focused on crypto trading, Web3 insights, and community engagement. Creating original content and developing a distinctive brand voice in the crypto space.
0 → 4K FOLLOWERS IN 5 MONTHS
CONTENT CREATIONBRAND BUILDINGCRYPTO
JUPIS
CMO & BUSINESS DEVELOPMENT
04.2025 — 08.2025
Planned and executed a comprehensive marketing campaign for a Web3 project on Abstract. Led a large-scale KOL campaign onboarding 100+ influencers, managed community growth, content creation, and strategic business development with ecosystem partners.
0 → 8K X FOLLOWERS IN 3 MONTHS
100+ KOLS ONBOARDED
MARKETINGKOL MANAGEMENTABSTRACTBD
FIVA PROTOCOL
CMO — YIELD TOKENIZATION ON TON
08.2024 — 01.2025
Led marketing efforts for a yield tokenization protocol on the TON blockchain. Managed content creation, KOL partnerships, and spearheaded a strategic airdrop campaign that drove significant platform adoption and community growth.
TVL $0 → $4M IN 3 MONTHS
0 → 14K X + 12K TG IN 4 MONTHS
TONDEFIAIRDROPKOL
PARACHUTE
CMO & BD — LARGEST LAUNCHPAD ON TON
01.2024 — 08.2024
Orchestrated the full marketing and business development strategy for the largest launchpad on the TON blockchain. Planned and executed marketing and KOL campaigns with zero paid budget, achieving explosive organic growth. Led content creation, branding advisory, and strategic partnerships.
0 → 50K X + 60K TG (ORGANIC)
$0 MARKETING BUDGET
~250K NFT SOLD-OUT MINT
TONLAUNCHPADKOLNFTBD
PERSONAL BRAND — POLISH X
KOL & CONTENT CREATOR — @HENRYK0X
04.2024 — NOW
Building a personal brand on Polish crypto X. Creating content, operating as a KOL, running airdrop campaigns, and delivering crypto news and analysis to the Polish-speaking community.
4K FOLLOWERS IN 1 YEAR
POLISH CRYPTO XKOLAIRDROPSNEWS
HYPERCENT
COMMUNITY MANAGER & MARKETING
08.2022 — 01.2023
Managed community and marketing for the largest launchpad on the Kadena blockchain. Handled content creation, coordinated KOL partnerships, and engaged with Kadena ecosystem communities.
KADENALAUNCHPADCOMMUNITYKOL
KADENA POLAND
FOUNDER — COMMUNITY
03.2022 — 01.2023
Founded and led the largest Kadena-oriented community in Poland. Collaborated with Kadena ecosystem projects, organized events, contests, and campaigns to onboard and educate the Polish community.
KADENACOMMUNITY BUILDINGEVENTS
FREELANCE — GRAPHIC DESIGN & BRANDING
DESIGNER & BRAND STRATEGIST
2017 — 2020
Provided web design, graphic design, and branding services as a freelancer. Specialized in working with conscious lifestyle and health-oriented brands, wellness teachers, and Mindvalley thought leaders.
WEB DESIGNGRAPHIC DESIGNBRANDINGWELLNESS
UHAVE2THINK
FOUNDER — MUSIC EVENTS
2012 — 2015
Founded and managed a music events company organizing concerts of leading Polish rap artists. Handled end-to-end coordination of music tours including booking, negotiations, marketing, branding, and event logistics.
EVENT MANAGEMENTMUSIC INDUSTRYBOOKINGMARKETING
LANGUAGES
POLISH NATIVE
ENGLISH 4.5 / 5
SPANISH 3 / 5
SKILLS
AI & AUTOMATION
CLAUDEPERPLEXITYNANO BANANA
BUILT: Content Creator Dashboard — full AI-powered content management system